Saturday, August 29, 2015

The Knockoff by Jo Piazza and Lucy Sykes

Imogen Tate loves her job as Editor in Chief of Glossy.  Eager to return after months away on medical leave, Imogen shocked to find her carefully crafted, beautiful magazine is being reduced to an app.  And the mastermind behind the “revolution?” Her former assistant Eve.

Fresh out of Harvard Business School, Eve Morton has a plan to catapult Glossy into a new age.  Paper is out, coding is in.  And Imogen is left hanging out to dry - a reluctant Facebooker on the best of days who can barely use her iPhone, she finds herself at loss for how to keep up with the marathon web design sessions and omnipresent mandate to tweet, stream, and post every time she turns around.  But Imogen Tate isn’t ready to give up on her beloved Glossy.  Not without a fight.

If I had to describe this book in one word, it would be “fun” (though, really, I need far more than that!).  This is a summer read I devoured in record time. Piazza and Sykes do a wonderful job of bringing to life a world at the corner of high fashion and technology.

The descriptions of the cloths, the characters, and the problems/perks of ever-present devices are honest, entertaining, and witty.  It’s not a love letter to technology, nor is it a judgement of the millennials that love it.  Which, really, is what made it such an engrossing read.  Perfect for weekends when you’d like nothing more than to lose yourself in a book.

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